LUSSO CLOUD OPENS FIRST POP-UP STORE IN HONG KONG

LUSSO CLOUD, the California-based sandal and footwear brand, opens their first pop-up store in Hong Kong at BELOWGROUND. Founded by Jon Buscemi and Rob Dyrdek, the brand aims to create ultra-comfortable slippers that transition seamlessly from indoor to outdoor living.

Boasting innovative features and proprietary materials, the signature Triple Stack Technology by LUSSO CLOUD utilises a golden trio to provide unprecedented support for every step, which consists of the supple IP-EVA footbed, luxurious memory foam and soft natural latex.

Highlighting the new SCENARIO collection, the pop-up store will also carry various other styles such as the PELLI, NOMAD and ESTO in adults and kids sizing. With a range of slip-on and slide designs, discover what it’s like to walk on clouds.

The LUSSO CLOUD pop-up store launches at BELOWGROUND from now until 31 October.

Open daily 11 AM – 7 PM

Follow @belowground.hk on Instagram for regular updates.