GREEN EGG STORE X MIURA
Launch Day will be held at 11:00 AM on September 29 at Green Egg @ Belowground. You are welcome to participate and feel the nature.
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PRODUCT LAUNCH
Drop 2 of the “Basketball Card Tee Series” by GROCERY and Adam Lister Studio
⛹️♀️ Following the second drop of the “Basketball Card Tee Series,” Adam Lister Studio and Hong Kong-based brand GROCERY release a limited edition art print (edition of 50 pieces) and new long-sleeve tee, which will be exclusively available to the BELOWGROUND pop-up only. With the basketball season just around the corner, head to the […]
P.A.M. releases their second collection “A POSITIVE MESSAGE”
Perks and Mini, in collaboration with Cali DeWitt, channels positive energy to share new ways of being, seeing, listening, and feeling. Produced in the U.S. using ‘EcoLife®️’ fabrics for their t-shirts, hoodies, and sweatpants, each idea from the collection comes from a positive message provided by their friends. Check out the second release of “A […]
MATCHESFASHION arrives in Hong Kong for their first residency at BELOWGROUND!
For the first time, customers will be able to purchase directly from store, as well as engage with the shopping team to place orders on the spot. Come down to BELOWGROUND to experience the MATCHESFASHION Gifting Pop-up from now until 12th December.
Berluti celebrates the holidays with “Patina Rainbow” 🌈
Take a closer look at the process of the Maison with a legacy dating back to 1895 from now until 6th January.